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“in our health-conscious society, viruses of any type are an enemy. Just as proper diet, exercise and preventative health care can add years to your life, prudent and cost-effective anti-virus strategies can minimize your exposure to computer viruses” (Symantec, 1999)

Tuesday, October 7, 2008

freeware vs shareware

Smaller companies are often more aggressive on prices. Proprietary software vendors, such Symantec and McAfee face competition from lots of minor organizations, freeware and open source authors that may develop convincing products. Even if these products are inferior for effectiveness or more limited for functions, consumers may perceive shareware products as unnecessary, obsolete and unmarketable if similar functionality is available for free. The challenge is to convince consumers to rely more on well-known companies and pay their expertise and their learning curve.

1 comment:

Anonymous said...

Interesting post,

Freeware is copyrighted computer software which is made available for use free of charge, for an unlimited time, as opposed to shareware where the user is required to pay (e.g. after some trial period or for additional functionality). Authors of freeware often want to "give something to the community", but also want credit for their software and to retain control of its future development. Sometimes when programmers decide to stop developing a freeware product, they will give the source code to another programmer or release the product's source code to the public as free software.

Whereas, shareware is a marketing method for computer software. Shareware software is typically obtained free of charge, either by downloading from the Internet or on magazine cover-disks. A user tries out the program, and thus shareware has also been known as "try before you buy". A shareware program is accompanied by a request for payment, and the software's distribution license often requires such a payment.

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